Overview
Tropical Battery, one of the caribbean’s foremost energy and mobility brands, selected us to lead the entire creative and communications rollout for their additional public offering (APO).
This was more than a campaign. It was a multi-channel brand moment that demanded precision, strategy, and bold storytelling.
We were not just participants; we were partners – spearheading every touchpoint of the campaign. From concept development, web, propospectus and investor pitch deck creation, to end-to-end production and rollout, we owned the creative engine behind the APO.
Graphic Design
Marketing Strategy
Digital Marketing
Brand Management
Web Development
OUR APPROACH
This wasn’t just about delivering assets, it was about executing a high-impact campaign from end to end. We led every phase of the APO rollout with strategic precision and creative excellence, ensuring that every element, from design to delivery, was aligned, investor-ready, and on brand.
Investor Materials
Development
Crafted the official prospectus and investor pitch deck to support outreach and presentations.
Multi-Broker Campaign Artwork
Designed custom assets for both NCB & Sagicor, including socials, emailers, print ads, and motion graphics.
Digital Ecosystem Buildout
Developed a dedicated APO microsite and digital assets for a seamless online investor experience.
Traditional Media
Management
Handled all print ads across Gleaner and Observer—from design to placement.
Relationship Management
Managed all coordination between Tropical Battery, NCB, and Sagicor throughout the campaign.
Campaign Coordination & Timeline Management
Oversaw timelines, approvals, and asset delivery to keep the APO campaign running smoothly.
Feedback
– Marketing Team, Tropical Battery
“DGM brought energy and precision to the entire process. Their creativity, professionalism, and strategic insight helped us tell our story the right way – boldly and authentically. We couldn’t have asked for a better partner during such a critical moment.”
THE RESULTS
A bold, unified brand story that resonated across markets and media.
Through cohesive branding, strategic execution, and a seamless multi-platform rollout, we helped Tropical Battery generate significant market visibility and elevate investor confidence, positioning the brand as a forward-thinking, investment-ready leader.
